In this episode of the DeFi Podcast, hosts Bill, JF, and Rhett sit down with Andrea Muttoni, President of Story Foundation, to explore how blockchain technology is revolutionizing intellectual property rights and creating the IP-Fi ecosystem.
Andrea reveals how Story Protocol is tackling the $70 trillion IP market by making intellectual property programmable on blockchain.
Key Topics:
- Story Protocol’s approach to programmable IP rights
- The $70 trillion intellectual property market opportunity
- IP-Fi: applying DeFi primitives to intellectual property
- Music royalty tokenisation and yield generation
- AI training rights and creator compensation
- The emergence of community-built Hollywood-tier IP
- Legal innovation through blockchain technology
We also discuss Story’s partnerships with Stability AI, the tokenisation of music royalties through projects like Aria Protocol, and how David Goyer’s Emergence project is creating community-driven Hollywood-tier IP.
Chapters:
00:19 Welcome Back to the DeFi Podcast
00:54 Market Update: Traditional and Crypto Markets
03:02 Conference Insights and Market Sentiments
10:30 Ethereum Foundation’s New Initiatives
16:35 Introduction to Story Protocol
23:07 The Future of IP on Blockchain
29:59 Decentralized IP Attestation and Dispute Resolution
31:02 Challenges and Solutions in IP Management
31:52 AI’s Role in IP and Content Creation
33:45 The Future of IP and AI Collaboration
38:53 Tokenizing Music Royalties and Beyond
42:20 Exploring New IP Asset Classes
49:34 Emergence: Community-Driven IP Creation
51:43 Business Model and Future of Story Protocol
54:09 Conclusion and Final Thoughts
Follow Story Foundation:
Website: https://story.foundation
Twitter: @StoryProtocol
Follow the Hosts:
@Bill_Tanyeri
@JFSaine
@RhettShipp
Disclaimer: Nothing discussed on this podcast constitutes financial advice. Please consult a professional investment advisor and do your own research before making any financial decisions.